Amanda Roszkowski

Amanda Roszkowski is the Vice President of Marketing at MedCerts, where she leads the company’s marketing initiatives and brand development. With more than 15 years of experience in marketing, Amanda has developed a deep expertise in digital marketing, web and content strategy and brand management. She has worked across various sectors, including healthcare and technology, where she played key roles in shaping digital strategies and enhancing brand presence.

Currently, Amanda oversees all of MedCerts’ marketing activities, including web strategy, digital advertising, content creation, lead, partner and student communications, public relations, reputation management, social media and partnership marketing.

Her goal is to use her prior healthcare, technology and marketing expertise to create a streamlined multi-departmental, cross-functional marketing approach to strengthening the MedCerts brand that resonates with both partners and students – furthering MedCerts’ mission of bridging the gap between students, job seekers, employers, higher education institutions and workforce agencies.

Since joining MedCerts in 2021, Amanda has overseen the launch of MedCerts Partner Solutions B2B brand, involving the development and growth of a Partner Marketing team and the collaboration of over 1,200 employer, academic and workforce partners. Additionally, Amanda was vital to the launch of MedCerts’ Partner Testimonial program, which earned recognition at the 2024 Stevie Awards.

Before joining MedCerts, Amanda earned her Bachelors in Communications from the University of Illinois – Chicago, and has held senior marketing roles where she managed large, multifaceted teams and spearheaded initiatives such as performance marketing, website redesigns, and the implementation of automated CRM strategies.

Amanda’s ability to navigate complex marketing challenges and her focus on data-driven decision-making have been key to her success in delivering impactful marketing strategies that contribute to organizational growth.

Amanda is an avid music, travel and animal lover. She has two dogs and two cats that seek endless attention from her and her husband. In her free time, she enjoys working out, attending concerts and traveling abroad, exploring new places. She runs a concert group in the city of Chicago which she has grown from 500 to more than 3,500 members. Not surprisingly, she has more than 300+ concert T-shirts.